Demystifying the market opportunity
Comprehensive insights derived by bringing together digital intelligence and primary research. An accurate assessment to identify where growth opportunities exist in your markets. The LCN Formula assures that your objectives are achieved for your brand and therapeutic area(s), or across all your early, commercial and late-stage assets.
What We Provide
LandscapeDI provides a comprehensive, top-down look. We investigate all the commercialized and pipeline competitors at a given point in time, in conjunction with industry leading KOL assessments of each.
We provide much needed actionable and informative insights through an evidence-based assessment. This will feed strategic decision making to optimize brand(s) or portfolio success across all customers.
Our analysis is a customized deliverable and includes:
Incidence and prevalence in your therapeutic category
Treatment algorithm and guidelines
Current commercial brands key features and emerging trends
Pipeline of existing and emerging products in your therapeutic category
Promotional platform of competitors
Market and product perceptions from KOLs in the therapeutic space
Unmet needs and opportunity analysis